List building is an important practise for bloggers. You need to always be building your list, here is a great video that provides list building tips on how to get it done.
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EVERY BLOGGER NEEDS TO BUILD A LIST
When you are a blogger not everyone that visits your blog will buy first time. Give them a chance to get to know you and give yourself an opportunity to build an audience who will buy from you. You need to read the List Building For Bloggers eBook - Valuable reading for building your online income.